Casover Insights

Make better decisions before spending money.

Practical guides for independent authors, plus a regular check on what has changed in publishing and whether you need to act on it. A short summary of each is below, with the full article one click away.

The decisions that matter first

Settle these before paying for editing, design or marketing.

Is the manuscript ready?

Seven readiness questions, the warning signs to look for, and a practical definition of when a manuscript is ready enough to proceed.

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Which publishing route?

KDP, IngramSpark, wider ebooks, direct fulfilment, premium printing and publisher-first routes compared side by side.

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What should you own?

A checklist for rights, accounts, master files, readers, customer data, suppliers and royalties, so your book never depends on someone else's goodwill.

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Why uploading to KDP isn't enough any more

In KDP's early years, a good book in a clear niche often sold just by being there. That window closed. What changed, and what to do before you press publish.

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Why isn’t my book selling?

Five checks, in order: market, discovery, conversion, offer and reach. Find out what is holding a published book back before you spend more on it.

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Which story structure fits your book?

Eight story structures, from three acts to Save the Cat, what each suits, and how to use one to find where a finished draft sags.

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Publishing Watch

What has changed in publishing, and whether it matters to you. Newest briefing first.

Amazon puts a speed limit on KDP

Amazon has cut KDP’s new title limit to two per format per week, which matters if you’re planning a launch or a backlist upload. Also: AI-written scams keep changing shape, one scammed author wins in court, and Substack courts authors and agents.

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Who holds the keys to your book?

A UK self-publishing services company stops trading, publishers over-claim on the Anthropic settlement, Spotify opens free AI narration to US indie authors, and a new Goodreads list scam. Plus two checks worth making: KDP's AI disclosure rules and scam emails using the Society of Authors' name.

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Get Publishing Watch by email

A new briefing every fortnight: what has changed in publishing and whether you need to do anything about it. Free, and you can unsubscribe at any time.

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