Choose Manuscript Review for a complete manuscript, Book Launch & Marketing for publication or early launch work, or Amazon Book Market Development for an established published book. Each service stands alone.
You set up and control your retailer, publishing and payment accounts. Casover supplies recommendations and agreed material; account work is included only if explicitly agreed in a separate written scope.
No. You can enquire while writing. Manuscript Review requires the complete manuscript before work begins; we will confirm what is needed for the service you choose.
No. Launch and market-development recommendations reflect your readers, existing audience, time and budget. A large following is not a condition of working with Casover.
Fiction and non-fiction across many adult and children’s categories. Tell us the subject, readers and type of help you need. We will confirm suitability and flag any need for specialist advice.
No. We check whether the service is suitable before accepting work. If your book needs further writing or specialist help first, we will say so.
Manuscript Review provides an editorial assessment and revision priorities. Launch work provides agreed Amazon listing material, a launch strategy, an Amazon Ads Starter Campaign plan and a publication audit. Market Development provides a diagnosis or the wider review, action plan and final summary.
Casover provides paid services for independent authors. It does not acquire publishing rights, pay advances or take a royalty share. You remain the publisher.
No. Manuscript Review, Book Launch & Marketing Programme and Amazon Book Market Development can each be commissioned independently. Choose the service your book needs now.
An editorial assessment of the complete manuscript, its strengths and prioritised revision actions, with relevant findings on structure, pacing, language and fiction craft or non-fiction clarity. The £395 fee covers any manuscript length. Copy-editing, proofreading, production and marketing are excluded.
The report explains the main issues and revision priorities. After substantial revision following a Casover review, you can commission the optional £145 Follow-Up Revision Review.
Yes. Choose a single service without committing to another. Existing work is assessed before changes are recommended, so effective material can stay.
Manuscript Review: £395, any length. Follow-Up Revision Review: £145.
Book Launch & Marketing Programme: £995.
Amazon Book Market Diagnostic: £495. Complete Amazon Book Market Development: £1,495.
Continue from a Diagnostic to the Complete programme for the same edition within six months and the £495 is credited in full, leaving £1,000. After six months, Steve checks whether the evidence still holds before crediting it. There is no obligation to continue.
No. Manuscript Review costs £395 for the complete supplied manuscript, whatever its length.
Payment follows written scope acceptance.
Manuscript Review (£395), Follow-Up Revision Review (£145) and Diagnostic (£495) are paid in full.
Launch: £497.50 initially and £497.50 before final delivery.
Complete Market Development: £747.50 initially and £747.50 before final delivery.
Eligible continuation after a Diagnostic: £500 to begin and £500 before final delivery.
Advertising spend, printing, proof copies, platform charges and specialist suppliers are separate. Any additional work, third-party costs and exclusions are identified in the written scope before you agree.
No. Each service stands alone, and the Diagnostic can be the right place to stop. If you want to stop work already commissioned, the cancellation terms in your agreement apply.
Your statutory rights are unaffected. Cancellation and refund arrangements, including any request to start work during an applicable cancellation period, are set out in the written agreement before you accept.
Use the relevant service enquiry form, or send a general enquiry if you are unsure. Steve confirms suitability and sends the scope: deliverables, exclusions, price, payment terms and delivery date. You accept it in writing before anything is charged or any work begins.
No. The standard services provide analysis, recommendations and material ready to use. They do not include managed publishing, book production, uploads or ongoing campaign management.
You retain your manuscript, copyright and publishing rights. Casover receives only the permissions needed to assess the book and deliver the agreed service.
You receive the agreed reports and material in a private Notion workspace for 90 days after final delivery, plus downloadable PDFs of the principal final reports. Any included source files and third-party licences are specified in the written scope.
No. Casover charges the agreed service fee and takes no royalty share. Retailer, distributor and payment-provider charges remain separate.
You make these decisions as the publisher and retain the relevant records. Casover can review relevant publication details within the agreed scope; ISBN registration and account administration are not standard service deliverables.
AI reads and analyses the manuscript. Steve Castledine directs the work, assesses the findings, decides what reaches you and signs the report. This does not include a cover-to-cover human read or a separate check of every finding against the original passage. AI may also help draft agreed launch or market-development material, and we tell you which material that is.
To understand the material, its origins and any disclosure or rights questions. Retailer rules change, so current requirements must be checked before publication. Tell us if you are unsure how AI was used.
You know your intentions and have the final say. The review gives reasons and examples, rather than rewriting your book into a house style. Accept, adapt or decline recommendations using your own judgement.
Wait for the agreed submission instructions, then provide an editable Word file or Google Doc. Scans and photographs are unsuitable. If a PDF needs conversion, you must confirm the converted text is accurate.
Your manuscript is used to assess the project and deliver the agreed work. Tell us about sensitive or third-party material before sending it.
No. The Launch Programme prepares your Amazon listing material and runs a final pre-publication audit against the current KDP requirements. You upload and publish through your own account. Retailer acceptance is not guaranteed.
Availability to order does not guarantee that a bookshop will stock a title. Bookshops make their own buying decisions. Relevant distribution questions can be considered within the agreed service scope.
No. Cover design, interior layout and production of ebook or print files are not included in the standard services. Arrange that work separately.
Not necessarily. Launch or market-development recommendations consider your readers, audience and resources. Website design, hosting and continuing website management are not included in these services.
The Launch programme includes an agreed launch and early-marketing strategy, plus an Amazon Ads Starter Campaign plan, setup guidance and testing framework. Market Development reviews current activity and recommends worthwhile changes or tests. You normally implement the work; advertising spend and ongoing management are excluded.
No. Casover supplies the agreed work, but sales, reviews, rankings, discoverability, media coverage and returns cannot be guaranteed.
Manuscript Review: within 10 working days of receiving the editable manuscript. Amazon Book Market Diagnostic: within 14 days of scope acceptance. Book Launch & Marketing Programme and Complete Market Development: within 30 days of scope acceptance. The exact date goes in your written scope before you pay. AI does the reading in hours; the checking, judgement and writing take the time.
You approve the material you use, publication date and expenditure, and control release through your own accounts. You remain responsible for final content accuracy, permissions and publication decisions.
Yes. Amazon Book Market Development assesses an established book’s current position. Manuscript Review can assess a substantially revised manuscript before republication. Tell us what has changed and what you want to achieve so we can identify the right service.
Yes. Tell us which convention the manuscript uses, including any deliberate dialect or style choices. For other languages or specialist requirements, we confirm suitability before accepting work.
Yes. Tell us the author name you want used in public-facing material. Supply accurate legal details separately when required for the agreement, payment or retailer records.
Your reports are yours to keep as PDFs, and your Notion workspace stays open for 90 days. Questions about the reports are welcome whenever they come; the project records are kept. New work is new work: a revised manuscript is covered by the £145 Follow-Up Revision Review, and anything else is quoted separately. Any further service is a separate decision.
Casover is led by Steve Castledine and is a trading name of Draft2Book LLP, registered in England and Wales. Steve brings more than 40 years of business experience, independent-publishing work dating from 2012, and more than three years of building and refining the AI prompts behind these services on real manuscripts. He does the work and signs every report. If Casover adds a reviewer as the work grows, they will be named in your report and work to the same method.
Send an enquiry with your book’s title, readers, current position and the help you need. Include any relevant deadline. Do not send the manuscript with the first enquiry; we will confirm suitability and how to provide the required material.
Casover takes on a limited number of projects. We will confirm availability and a delivery timetable before you accept the scope and pay.